Woo Luvvie Ajayi Jones is fire she’s fire professional troublemaker, the fear fighter manual with our good friend and client Luvvie Ajayi Jones, which I’m so proud of Luvvie. I mean, you have a woman right now who is blowing up. She’s a rolling stone, viral Ted talks, explosive speaking fees best-selling books, exponential growth on social media. She’s doing projects with Brene Brown levy. We are so proud of you and honored to just see you doing what you’re doing and to feel like we have a little bit of a front row seat. And for you making us look better than we deserve because you are just awesome. And what a great interview this was. Obviously I’m, I’m so low with you this time. AJ, wasn’t able to join us tonight. But I am just on fire from that interview with Lovie. And I love the thing that she said, in fact, this is, this is my first, this is my first of my three key takeaways is that courage is contagious.
Courage is contagious. Who are you borrowing courage from? And who are you? Loaning courage to what a great, powerful, simple idea on both sides on both sides. There is, is this idea that there are there when you feel scared when you feel weak, when you feel unsure, when you feel uncertain, when you feel like you’re, you’re facing the unknown, when you don’t know what to do, you can borrow courage from the bold. There are people around you that you can borrow courage from. And I think that’s the part of the power of the human experience is this transference of emotion that comes from just being in relationship with others. And, and man, I feel that I draw that from her. I mean, I’m, as she’s talking, I’m literally drawing that from her. And then also equally as powerful, probably more powerful is who are you loaning courage to?
Who are you loading courage to? Who are you being strong enough for? Who are you supporting? How are you emitting, emoting? Transferring power and energy is strength and courage and bravery and bold because you are, you know, you’re transmitting something, you are putting off some type of energy. You are affecting the world around you, right? You’re either bringing them up or you’re bringing them down. You’re either making them stronger or you’re making them weak or you’re, you’re, I we’re either making the world around you more powerful or you’re making the world around. You feel more powerless. And that is a choice that you get to choose and I get to choose in every single moment. And I love that. It’s just such a great, such a great reminder of the human experience, this, this, you know, what it means to be, to be alive.
Courage is contagious, all emotion, all energy is contagious. We are balls of energy. I mean, we, that is what we are. So don’t forget that. And, and don’t forget to summon that, right? So be that for someone and also some in that and draw from it. If you, if you, if you need it, the second big takeaway for me that I really loved. Well, here’s what, here’s what Luvvie said. She said if, if it is perpend, if, if, if it is purpose-driven and it is my obligation to be myself, right? She said, it’s my obligation to be myself, which I really, I really do love, I, I like this idea that it’s, it’s like your responsibility is to live into everything that you were created to be, to be the person that nobody else can be it to be more of who you are.
I love, I love what one of our good friends, Sally Hogshead always says that she says you become more fascinating by becoming more of who you are. And I think Luvvie is a great example of that. She’s a real life example of just living into who she is, but, but I wanted to adapt you know, for me in terms of how I I get, I get, I get the luxury of being able to go back and listen, and then think about how I’m gonna apply this stuff to my life. And I, I, I’m going to adapt it a little bit for me to say my obligation isn’t to myself. I see it as my obligation is to my purpose, right? So, so, you know, I am here for something you are here for, and the longer I’m around, the more that I am convinced that the reason that I am here and I have this hypothesis, that the reason that you are here also is, is not so much for yourself.
It is for yourself in the context of someone else, that the reason we go through the pain that we go through is because of how we are going to transform that and apply that in the future to someone else, that the reason that we have to learn the things that we learn is because one day we’re going to teach it to somebody else. The reason that we have the victories that we have is because one day, those victories are going to become courage, that we lend that as contagion to somebody else that, that the achievement and the title and the awards and the, and the followers and the likes and the, whatever the, the worldly measurements are, are quite insignificant, quite trivial, and quite unsustainable in terms of their ability to bring you joy and satisfaction and, and depth of fulfillment.
And yet, ironically, the thing that brings us deep joy, deep fulfillment, deep satisfaction, it’s not something that takes decades and decades to accomplish. It’s not something that requires us to be a celebrity or to be credible, or to have thousands of followers or big fancy titles, or, or, you know, lots of know, whatever world worldly, victories, or bullet points in our biography to display. The thing that gives us the greatest deepest satisfaction is to serve another life, to have my life matter and make a difference to another, not necessarily to go viral to millions of people, but to, to have it mattered to one. And if you follow me on this, and part of where my hypothesis comes from is that I’ve tried all sorts of worldly, worldly things. I’ve pursued all sorts of worldly things. And, and honestly, I’ve accomplished a lot of those worldly things.
And yet found they fall short, nothing, nothing quite delivers on the feeling and the satisfaction and the joy in the fulfillment of serving another, which is your purpose that is obligation not to yourself. I mean, it is to yourself and the way that you’re living out your purpose. But I think of it more of it is in the context of who I am supposed to be for another. That is where power just comes from. That is where you’re unstoppable, because it’s not about you. Like, you’re not, you’re not looking for any selfish gain. It’s, it’s literally, how can I serve, how can I be of help and, and to elevate my purpose above me and beyond me to surrender to this idea, almost almost that I don’t matter, but my purpose matters. And inside of that incredible sort of surrender is this extraordinary strength, this unshakable conviction, this unending power that can’t be weakened. It can’t be soft. And because it’s not about you, it’s simply about your obligation, you’re living in the obligation of fulfilling your purpose.
Hm that’s good. So that’s, that’s my second takeaway. You know, first takeaway courage is contagious. Second takeaway that my obligation is to my purpose. And then my third takeaway is something, again, sort of a derivative of something that Luvvie said, I guess so much energy from her. And she said, you know, I want my book to, to, to be, to give people permission, to be themselves, what a beautiful premise and an an, a beautiful aspiration and a beautiful intention that she would give us permission to be ourselves. And I agree with this, that the more that you can stand in the center of who you are, the more powerfully and deliberately and quickly, you will be able to move people. What do you have to be able to stand in the center of who you are to, to, to be comfortable allowing yourself, to be yourself, allowing yourself, to be seen for who you are, allowing your, your thoughts and your ideas to be heard for what they are being unashamed of, of hiding anything or adapting anything or tailoring any, anything you know, except to the extent by which it enables you to serve your purpose, but it is to just stand boldly in the center of who you were born to be.
And that’s what lights people up. That’s what cats sets the world on fire. That is what lovey I believe is saying when she’s saying professional troublemaker, because the world seems to favor the bolt. The world seems to favor the clear, the world seems to favor the risk takers. The, the, the people who are, are, are willing to put themselves out there and willing to seek, to say, and to set and to seek some dream or journey or destination. And so I think the confidence to do that and the power to do that comes in your ability to stand in the center of who you are and what your purpose is and who you were born to be. That’s all we got for this recap edition of the influential personal brand podcast. Be bold, be courageous, be purpose-driven be obligated to become the best of what you are meant to be. Thanks for allowing us to encourage you on your journey. We’ll catch you next time on the influential personal brand.