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Tag: Elle Petrillo

Website Strategy: 3 Areas You’re Overlooking

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Hey brand builders. It’s Elle here, founding team member, as well as personal brand strategist at Brand Builders Group. Today’s video training is about website strategy. There are three areas on your website that oftentimes isn’t really talked about or gets overlooked. I just wanted to make sure we…

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2 Types of Sales Pages

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Get someone to buy your product   Part of developing your brand is learning the ‘technical’ terms behind the scenes.  The focus for this is sales pages.   Before you click off of this because you are already freaking out about seeing the word “sales,” remind yourself that without sales,…

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10 Ways To Be A Powerful Podcast Host

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Some people are natural-born entertainers, some are not.  Just because you are one or the other does not guarantee that you will be an effective podcast host.  The good news is that this is a skill that anyone can learn how to do if they are willing. …

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4 Ways to Launch Your Brand

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A launch is your kick-off.  It is the method in which you are getting the word out, creating hype, and reaching people.  You should have a launch strategy for every piece of your business meaning your brand, a keynote, books, podcast, shows, and more.  Ideally you would…

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Improving Conversions with Facebook Ads

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Facebook Ads Facebook ads are a topic that can cover what feels like an unlimited number of tips and ideas.  You can run ads to capture e-mails, gain followers, get exposure, have people subscribe to your podcast, to directly sell a product, and more.  The purpose of today is…

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4 Apps You Need for Video Content

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It is well known that video content is getting more attention, views, and feedback than ever before.  This means you definitely want to be putting out content in video format as much as possible.  The reason many of us don’t is because we don’t know how to do so…

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Identifying Your Uniqueness

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Hey Brand Builders! Personal Brand Strategist, Elle Petrillo here with Brand Builders Group.   One of the big things that we tend to struggle with internally is what makes us different. We all have heard there’s not a unique, original thought out there. Everything’s been said, everything’s been done,…

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Content Creation: Behavior Drivers

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Have you ever walked away from a personal development, motivational, inspirational type book and thought, “That book could have been better” but you weren’t sure exactly what it was that you didn’t love about it?   Or, have you ever seen a speaker and the feedback you had…

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3 Ways to Tailor Your Keynote

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At Brand Builders Group, we know that the fastest way to endear an audience to you is to customize your presentation.  However, when people are early into their speaking career, they have a habit of creating a new speech or presentation for every gig they are hired for.  This…

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The Biggest Takeaway from 2019

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A question that is asked often is, “how do I get to know this person,” or “what would I say that would incentivize that person to want to be on my podcast”?  There are many more questions like this that all lead to the main question of what would…

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