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Author: Elle Petrillo

Elle is the Host of the upcoming Unfiltered Life Podcast where she challenges people to stop pretending and own who they are. From New York to Montana, Disney Cast member to Door to Door Sales, Partner at 23 to fired at 31, Elle is unapologetically flawed. She is a founding member of Brand Builders Group, where she delivers the honest truth about what it takes to turn your personality into profit.

What I Learned from Lewis Howes about Starting Podcasts

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There are over 700K podcasts in the world, the great podcasts are started with purpose.   Here are just a few of the things I learned from one of the best podcasters out there today, Lewis Howes.  Lewis is the host of The School of Greatness. Be sure to…

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Quick Lowdown on Tik Tok

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What is Tik Tok? A platform that you can create 15 second videos.  The key is to be creative!   TikTok Stats 41% of Tik Tok users are between 16 – 24 years old 56% are male, 44% are female Available in 155 countries (Eastern audiences use Douyin) Huge…

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“Preach It” Moments with Ed Mylett

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One of my highlights from this year was seeing Ed Mylett speak at Lewis Howes’ Summit of Greatness.  Before this event, I had my own preconceived notions of this man that were completely turned upside down after hearing him speak and getting a glimpse of his heart.  And man…

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Monetizing from Stage

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Monetizing from stage is crucial in every engagement but even more so when you are speaking for free. We have heard the rule about becoming an expert means putting 10,000 hours into something. The same is true for speaking. The difference between a great speaker and an excellent speaker…

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3 Storytelling Tips

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Don’t re-tell the story. Re-live the story.   You can always tell the people who do this because the emotion comes out without them meaning for it. Whether you are interviewing someone on your podcast or if you are speaking from stage, your ability to get someone else or…

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What Rachel Hollis Taught Me…

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I’ll admit it. I was not always a Rachel Hollis fan, but I was intrigued by her. I also respected what she has built and wanted to know more about her story, her beliefs, and her business. When I found out that she was speaking at an event that…

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An Introduction to Podcasting Strategy: Part 2

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This post is a continuation of ‘An Introduction to Podcasting: Part 1.’ As a recap, the first 3 strategical pieces of starting a Podcast are:   Premise – the purpose of your podcast Outline – your overall structure Dollars – your monetization plan.   Now we are introducing…

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An Introduction to Podcasting Strategy: Part One

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Podcasts are listened to by approximately 90 million Americans every month and over $250 million in revenue is generated by podcasts every single month. This is a market that has been growing consistently while providing a reachable platform for you to share your message AND the best part is…

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The Hard Truth

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Are you frustrated with your progress when it comes to building your brand?   Do you feel disappointed with the lack of social assets you have to share with the world?   Are you on the verge of giving up?   If you said yes to any of these,…

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