Maximize audience engagement and increase subscribers.
Attract high profile guests and exponentially expand your reach.
Build and monetize your personal brand with your podcast.
The reasons to start a podcast are endless. It has never been easier to launch your own media channel or to start building dedicated subscribers around the globe. But because it has never been easier for you, it has also never been easier for everyone else.
That creates the massive problem that all podcasters face – commoditization.
The medium is powerful and is growing fast. With such a low barrier of entry hundreds of thousands of podcasts have been created in the last few years.
Most podcasters have no idea how to create a distinctive show that separates them from the sea of other hosts. They don’t know what it takes to build their podcast for the long term, so most podcasters burnout.
You start strong, but quickly become inconsistent in your ability to produce shows or you don’t see the kind of growth or results you were expecting, so you quit. Or maybe you publish regularly but have not figured out how to generate significant and meaningful income from all the time and the work that you’re investing into your podcast. It also could be your show isn’t growing properly. You struggle to find guests that align with your audience and you battle to provide new and worthwhile content on a frequent basis.
We have worked with some of the top podcasts in the world as well as with plenty of those just getting started on their podcast journey. We ourselves have been on both ends of the spectrum as we have been a part of building, launching, and growing 3 different podcasts and we know how you feel. We also know how to help you build and grow your podcast. This isn’t to say we know it all, but we do work with some of the biggest and most influential podcasters in the world and we’ve garnered A LOT of best practices that will help you go from unknown to known in the podcast world.
Here is what we have figured out; the top podcasters in the world have discovered out how to produce a show that is unique to their personality and create a clear path to monetization.
It is from this knowledge and personal experience that we have created a 7-part framework that any podcaster can use to start, launch, and exponentially grow their podcast.
And to help you get there, we have taken 20 years of trial-and-error experience, thousands of hours of researching, learning and interviewing today’s top thought leaders, hundreds of thousands of dollars in courses, coaching, consultants, agents, and masterminds as well as working with some of the top personal brands in the world and condensed everything we have both learned and done into 4 simple phases.
Develop the mission, purpose, and business plan for your personal brand, build your body of content, and learn how to master the art of the spoken word.
Create your digital infrastructure, learn how to write copy that converts, gain the knowledge, insights, tools, and templates for you to launch your website, social media content strategy, podcast, blog, funnels, courses and keynote speaking career.
Master online lead generation and offline sales conversations while simultaneously learning how to manage paid traffic, launch a bestselling book and become a service first sales machine.
Learn how to build a sales team, scale your business and become an influential leader that people want to follow.
Gain the skills, tools, and ability to become a great host as well as a great guest for other podcasts.
Create a strategic outline for each episode that creates listener engagement and subscriber loyalty.
Determine and employ simple strategies to help you hit New and Noteworthy status upon launch.
“Podcasts are such an important way to reach your audience but there can be a challenge with episode consistency and cohesion with your broader brand message. The great thing about Brand Builders Group is whatever level of engagement you are looking for, they’ve got something for you.”
18 months after starting my podcast I’m finally going through your Podcast Power course. I just watched the part where you show us the Chick-fil-A video. Wow. So powerful. I cried at my desk. I’m moved beyond tears. Though I have always strongly believed in this concept of everyone has a story and taught it to my daughters, I had never applied it to my podcasting. This piece was a gift to me and my audience. I’m rethinking my whole approach because of these 5 minutes. The video and your response were pivotal. Thank you for the work you and your team are doing, for being honest and vulnerable, and for continuing to inspire people in this journey.
“There are so many moving pieces to having a good podcast. And one of those big pieces is making sure you start with the end in mind and ensure that you begin with a podcast that is set up for success and growth, including how to actually make money. Turns out it is actually very simple with the tools and strategies Brand Builders Group gives you. The information and insights are unparalleled, you cannot get this kind of strategy anywhere else. “
Our proprietary process covers all the key components of hosting a podcast, including what you “the host” needs to do to create distinction and uniqueness as well as all the other details around systems, strategies, techniques, and tactics that will help you grow your audience.
Discover proven strategies that will help you at any stage of your podcast career, getting started or in growth mode. The fact that you are speaking right into a person’s ear on a regular basis makes this medium more influential than any other type of social media or direct marketing on the planet.
Podcasting can be one of the most powerful marketing tools at your disposal and podcast listeners are some of the most loyal fans out there. This is an almost guaranteed way, if you do it right, to create a loyal fan base who wants to hear from you, learn from you, and be a part of your community.
This is the heart of our online course, Podcast Power. You get the benefit of information, but you also get access to insightful interventions to help you learn how to put this information into immediate application for your personal brand.
Get almost 16 hrs of content broken up into short sections that focus on education in a teaching format followed up by application segments where you get to see real life implementation of our process, strategy, and exercises for your personal brand.
Get your own downloadable and fillable workbook so you can follow along with images, diagrams, and all the same fill in the blank exercises you would experience in our live event format. This alone is a game changer.
In addition to the video recordings you also get access to the audio recordings for each short section so you can listen and re-listen on a walk, in the car, or while cooking dinner. No need to sit in front of your computer, take us with you and build your brand on the go.
If you don’t have the right balance of strategy, systems, and consistency to do the work it takes to produce a legitimate show, it can hurt you more than it can help you.
Brand Builders Group is uniquely positioned in the fact that we provide real strategy, we have been on several of the largest shows in the world as guests, and we have hosted several very successful podcasts of our own. Including our current podcast (shameless plug for The Influential Personal Brand podcast).
This is how we have learned and developed a simple and straightforward method to help other podcasters, or aspiring podcasters, like you. We teach what we do and we do what we teach. That is what you want from a strategy firm. Let us help you with our Podcast Power online course.
These are huge numbers and there still remains a huge opportunity for you to leverage the power of podcasting to grow your audience, share your message and build your personal brand. With that said, there is also a huge opportunity to do this the wrong way. We know you could spend thousands of dollars, or tens of thousands, and still feel like something is missing. As if things are disjointed, out of order or simply not reflective of you, your message or the personal brand you’re building.
That’s the beauty of our online course format. Our course format gives you the education you need, the information you are looking for as well as the space for the application to get things done while you go through the course.
In addition to everything you already receive when you buy our online course you will now get a 20% off code to use when registering for one of our live events. Yes! There is no expiration date and we have more than 15 content curriculums for you to choose from.
We get it. Investing in yourself can be hard. Setting aside funds and creating space to work “on your business” versus “in your business” isn’t easy. There will always be other things that need your attention and there will always be other things to spend money on. But if you are willing to invest in yourself and make the time to learn, grow, and improve we know this course can help. This online course was created for the mission driven messenger who wants to build a personal brand and make a bigger impact while making a better income.
Not sure if that is you. Not sure if this can help. Not sure you can really make money with a personal brand.
We know the reality about what it takes to build a successful podcast. We have spent years, receiving coaching and getting counsel from the top hosts around the world. And, we know the power and support that a great podcast can provide to your business, not just in the way of revenue but in the ability it gives you to reach millions of people from around the globe.
Podcasting gives you the opportunity to change the lives of listeners that you will never even meet.
This can become one of the most important, if not the single most important, marketing asset for your entire personal brand as it has the power to accelerate the perception of yourself in the marketplace.
Every mission driven messenger, entrepreneur, and personal brand deserves to experience the kind of fulfillment that comes from having a deep and meaningful bond with listeners, like you get from hosting a podcast … when you do it the right way.
We want to see that happen for you. We want to help you make that dream come true, and we know we can help. Give us a shot. Let us share with you everything we have learned and discovered on our long journey, so that we can help you shorten yours.
Brand Builders Group is a personal brand strategy firm that helps speakers, authors, influencers, and entrepreneurs clarify their positioning, expand their reach, and grow their revenue.
Our methodologies, frameworks, and teachings are based on our personal track record of releasing New York Times bestselling books, giving viral TED talks, building 8-figure businesses, amassing millions of online followers, hosting top-ranked podcasts, and creating Hall of Fame Keynote Speakers.
Our insights have been featured by Wall Street Journal, Fox News, Forbes, Fortune, Fast Company, Inc, SUCCESS, CNN, and Entrepreneur Magazine. We are uniquely positioned to support personal brands with both world-class strategy and execution ready monetization plans.
The difference between a good podcast and a great podcast comes down to one thing; the host.
That is why we created this simple host checklist. These tips will set the foundation for hosting a podcast people want to subscribe to, be a guest on, and spend money with (ads).
Get our must have checklist and make sure you avoid the costly mistake of overlooking minor details that make a major difference.
Earnings Disclaimer. RESULTS ARE NOT GUARANTEED. Any statement made on the website or in the program regarding income or earnings are provided as examples only, and do not guarantee you future earnings or income. Please note that the stated results are not typical and there is no guarantee that you will achieve the same or similar results. As with any endeavor, results may vary, and depend on a wide variety of factors including, but not limited to, your skill, knowledge, ability, dedication, business savvy, network, and financial situation. The use of any products or services offered through Vaden Enterprises, LLC should be based on your own due diligence. You agree that we at Vaden Enterprises, LLC (including sponsors, promoters, advertisers or affiliates), are not responsible for the success or failures you experience in your personal or business life.