Ep 309: How to Grow a Personal Brand and Build a Real Estate Empire with Vinney Chopra | Recap Episode

RV (00:07):
Hey brand builder, Rory Vaden here. Thank you so much for taking the time to check out this interview as always, it’s our honor to provide it to you for free and wanted to let you know there’s no big sales pitch or anything coming at the end. However, if you are someone who is looking to build and monetize your personal brand, we would love to talk to you and get to know you a little bit and hear about some of your dreams and visions and share with you a little bit about what we’re up to to see if we might be a fit. So if you’re interested in a free strategy call with someone from our team, we would love to hear from you. You can do that at brand builders, group.com/pod call brand builders, group.com/pod call. We hope to talk to you soon.
AJV (00:54):
All right. Y’all welcome to the recap episode of my conversation with Vinney Chopra. Y’all he is just like a little pile of joy. Like it’s like, you know, you meet these people and it’s like, how do I bundle all of that up? Put it in my pocket so I can access it every single day. That’s just a contagious joy that he emos. And if you haven’t listened to the full episode, I will not do it justice. Please do. But in an effort of giving you the cliff notes version of my conversation with Vinney that’s what you’re here for. So let’s, let’s do this, sorry. Here are my three key takeaways from my conversation with Vinney Chopra. So here’s the first thing I loved this and it was such a great reminder. They said that teaching is just choice learning.
AJV (01:47):
That is so good. It’s like to be a good communicator means you need to be a great student, right? To be a coach, a consultant, a speaker, a podcaster, anyone who is conveying information to another human being. I E a teacher, an educator, an informer or a communicator. There has to be a level of choice learning. And although that was so good, and that happens in a variety of different ways. And we live in a unique era, a time in history, where information is at our fingertips to the better or worse of what that brings about, but fits there. So choose to use it for your betterment. It’s like, you can be listening to podcasts. You can read books, you can listen to books, there’s blogs, there’s social media, content posts, there’s courses, there’s webinars, there’s coaching consulting. There’s just so much out there.
AJV (02:37):
And perhaps that’s, sometimes the challenge is with so many options. It’s not easy to choose one, but to be a great educator, a teacher, right. You’ve gotta be a great student. And I love that was such a great reminder to me, of like my job is to learn right, as a human being, as a parent, as a business owner, like a huge part of my job is to be a great student, a great learner of information. So that was my first takeaway. The second is something that I’m just really fascinated with, which is real estate syndication, right? And so I loved this conversation. I’ve been having with him off and on through text and through conversations ever since he and I reconnected just a couple of months ago. But that this is somewhat of a newer concept to me of right.
AJV (03:24):
It’s pooling your money with another group of like minded individuals to be able to invest in larger things. And this is something that he has done extraordinarily well over the last seven years almost 700 million with real estate assets. And so much of that is through syndication. And I love it’s like, I may not be able to buy a 25 million multifamily complex, but I could be a part investor in one. And I love just the whole concept of right, if your money is sitting idle right now, sitting in a bank somewhere, it’s literally losing its value due to the rate of inflation right now. And I, I am not a financial analyst or forecaster. I’m not an economist, but I think there’s some certain things that we can all just consider is true, which is we are going to see the impacts of the choices that our government has made through the pandemic.
AJV (04:23):
Not making a side either way. It’s just choices always have consequences, the choices, bad choices, they all have consequences. And if we’re, we’re gonna fill the ramifications of that at some point in the next 10 to 20 years, if not sooner. And so it’s like how you’re investing your money, spending your money right now is gonna make a huge difference. And so investing into real estate is something that I’ve really gotten a lot of passion about learning, right? It’s a topic I’m learning a ton about right now. And syndication is just a really fascinating way. Then he has courses. He’s got books, he’s got podcasts on this. We barely scratch the surface of this today, but it’s pulling your money with another group of like-minded individuals who are all investing in the same thing to get more people’s money working together for you in a quicker fashion.
AJV (05:12):
So just fascinated about this concept. I think sometimes investing in those types of things can be intimidating, but this is a less intimidating way to go about it, at least through my lens. The third thing I love we talk about is the third, the three tsunamis that are impacting the United States today. This is so good. Like the whole conversation could have been around this. So here are the three tsunamis and a cliff notes version. The first tsunami is the gen Z and millennial tsunami. Right. and basically what that is, is the, the growing number of millennials and gen Z who don’t want to own properties, right? They are turning the country into a renter’s nation along with these other two tsunamis. And I think this is fascinating because it’s like, I have so many friends, I am a millennial, I’m an older millennial, but I have so many friends who are in this gen Z and millennial, you know, generation who don’t see the value in owning.
AJV (06:10):
They don’t want to they wanna be able to rent and hippity hop all over the country or all over the world. I was talking to someone today. The last time I talked to him, he was in Amsterdam today, he’s in Tokyo and I’m like, wait, what? And it’s like, it’s just this transient lifestyle, this laptop living this virtual work environment where we can do things from pretty much anywhere. And we’re seeing that grow and grow with the pandemic. And probably not going back to full time in office jobs for a lot of companies. And so you’ve got this first tsunami of gen Z and millennials who don’t wanna own anymore. The second one is the silver tsunami, right? The growing number of people who are turning age 65, there are 10,000 people every day in the United States that are turning 65.
AJV (07:01):
That’s huge. He said, there’s another 6,000, every single day that are turning 70. And then another 4,000 that are turning 80. Y’all, that’s huge. This comes down to what is the quality of living and life gonna be like for our parents, for grandparents in the next 10 to 20 years with everyone living longer they are, there’s going to be additional requirements for when this person can no longer sustain living in their home alone. Maybe just due to the upkeep that’s required. Some of it may be to illness or sickness or, you know, some sort of injury or handicap, but a lot of it is just due to the upkeep of they don’t want to anymore, or maybe they need to sell so that they can downsize. And there’s this huge, huge era of what are we gonna do with the tens of thousands, hundreds of thousands of people who were living well into their seventies, eighties, nineties, in terms of their living arrangements.
AJV (08:01):
And I love any passion around reimagining and redefining what senior housing senior living looks like. And this is probably what I am most passionate about. Learning about. My dad is about to turn 71. He is nowhere near meeting this sort of thing, but if he ever would, I wanna put him in a place that is fun and awesome, and somewhere that he enjoys and he doesn’t consider it being in a senior living home. It’s like, no, this is like spring break for someone in their eighties. Right. and I think that’s a huge thing. This is a huge tsunami that is impacting this trend towards a renter’s nation here in the United States. And then the last is the immigrant tsunami, the amount of people who are moving to this country on a variety of different statuses. But they are moving here and they are not able or eligible to buy a home.
AJV (08:54):
So there is forced renting. Right now in the United States, there is a 20 million how a 20 million home housing shortage right now. That’s extraordinary. And what does that look like in five years or 10 years? And the difference between renting and owning and multifamily and single home and all these different concepts that make up, you know, all the different ways that we can be investing in real estate is a way of making our money work for us. And this was just such a powerful interview. And the reason I wanted to have Vinnie on the show was to talk about like, when your business, when your personal brand is growing and succeeding and you’re making money, because it will, it will do that. Like, you’re probably already doing that now. It’s like, how are you then reinvesting that money so that it’s working for you.
AJV (09:41):
And I just, I wanted to have him on, he’s got amazing podcasts and books and courses. He’s got this amazing personal brand, but simultaneously he also has this really powerful, real estate investment side of him, of a real estate syndication and senior living and multi-family unit housing and hotels and all these different things. And it just got my mind thinking of how are we investing our money and there’s a time and a place for Roth IRAs and 401ks, and then there’s another time and a place of, yeah. And what else am I doing? And I just thought this would be a really great opportunity to talk about as your business scales. How do you make sure that you are scaling up your investment strategies? And just a, a brilliant mind who was doing this exceptionally well? Both in the personal brand space and in the investment space. So I have not even scratched the surface here. There is so much more to talk about, check out this interview follow Vinney Chopra. You can go to Vinney chopra.com, VI N N EY chopra.com. If you go to Vinney chopra.com/free book, you get to get a free copy of his book. The E version check him out, follow him. Y’all just was so good. Hope you enjoyed it. And coming back next time on the influential personal, see you later.