Michelle Griffin is a personal brand strategist and marketing/PR consultant and coach who’s devoted her career to connecting people and building brands.
As a former executive director, chief marketing officer and conference organizer for a national industry association, she’s an experienced membership and event marketer who’s produced and promoted large-scale events for more than two decades. With a master’s degree in Public Relations, Michelle has worked in corporate, nonprofit and agency settings and has helped businesses of all sizes grow with strategic marketing and public relations campaigns.
As a life-long learner, Michelle is also a StoryBrand Certified Marketing Guide and holds numerous industry certifications in digital marketing, content marketing, email marketing, conversion copywriting and social media. She is a frequent speaker, guest contributor and weekly panelist on the new social media platform Clubhouse on topics of personal branding, LinkedIn visibility and the power of networking and connecting.
In 2021, Michelle will be launching her weekly podcast, BRANDthority, helping service-based leaders grow their authority with a powerful digital presence and consistent visibility online.
Community outreach is an important part of Michelle’s mission to serve others. She volunteers on several nonprofit, civic and professional organizations for animal rescue, health advocacy and economic development organizations. Outside of work you can find Michelle enjoying the outdoors. She is an avid health, fitness, animal and nature evangelist, and is always on the quest to find new gluten-free/dairy-free and vegetarian offerings.